Martin Amis thinks the
flowering of interest in literature and its creators is, in his words, entirely media-borne:
To put it crudely, the newspapers had been getting fatter and fatter (first the Sundays, then the Saturdays, then all the days in between), and what filled these extra pages was not additional news but additional features. And the featurists were running out of people to write about—running out of alcoholic actors, ne’er-do-well royals, depressive comedians, jailed rock stars, defecting ballet dancers, reclusive film directors, hysterical fashion models, indigent marquises, wife-beating footballers, adulterous golfers, and rapist boxers. The dragnet went on widening until journalists, often to their patent dismay, were writing about writers: literary writers.